Increase matchday attendance
Create ticket rewards, matchday challenges and targeted incentives.
For sports clubs, gyms & communities
A fitness rewards and member-engagement platform for sports clubs.
SANA helps sports clubs, gyms and fitness communities reward healthy behaviour, keep members engaged between visits and encourage the actions that matter to their organisation.
The proposition
Turn healthy habits into stronger club engagement.
Your members already train, walk, recover and stay active. SANA turns those everyday behaviours into points that can be spent on club-specific rewards and health and wellness offers.
Each partner club can have its own dedicated space within SANA, with rewards, challenges and campaigns designed around its priorities.
Objectives SANA can support
How SANA helps your club meet its goals.
Increase food and drink spend
Offer relevant club rewards that encourage members and families to spend more time on site.
Promote facilities and services
Introduce members to gyms, coaching, recovery services and quieter booking periods.
Engage junior-sport parents
Create relevant offers and activities for parents while children train or compete.
Improve member retention
Recognise healthy activity and give members more reasons to remain connected between visits.
Strengthen sponsor value
Give sponsors measurable visibility through relevant rewards and member campaigns.
How it works for clubs
Built around your club, not a generic loyalty scheme.
Your own club space
Give members access to club-specific rewards, offers and campaigns inside SANA.
Tailored objectives
Build campaigns around attendance, participation, facility usage, community engagement or secondary spend.
Rewards beyond spending
Recognise members for healthy behaviour, not simply for purchasing more.
Simple implementation
SANA supports setup, reward planning and campaign development with minimal disruption to club operations.
Who SANA is for
Made for the communities that move together.
SANA works for clubs and communities of all sizes, from grassroots teams to independent facilities.
- Rugby and community sports clubs
- Independent gyms and fitness centres
- Running and training communities
- Padel, tennis and multi-sport clubs
- University and amateur sports organisations
- Health and wellness communities
Questions from clubs
Club partnership FAQ.
How can SANA help a sports club improve engagement?
SANA gives members additional reasons to engage with their club between training sessions and events. Clubs can connect healthy activity with rewards that promote attendance, facilities, coaching, events and other priority services.
Can a club have its own rewards?
Yes. Partner clubs can offer rewards and campaigns designed around their members and organisational objectives.
Can SANA support matchday attendance and revenue?
SANA can be used to promote ticket offers, matchday activity, food and drink, club retail and on-site services. Specific campaigns are agreed with each club.
Does SANA replace a club's existing app or membership system?
No. SANA can complement existing club systems by adding a health-based rewards and engagement layer.
Can sponsors participate?
Club sponsors and relevant local businesses can potentially contribute rewards and offers, creating additional value for members and measurable activation opportunities.
Talk to SANA
Build a healthier, more engaged club community.
Talk to SANA about creating a rewards experience around your club's goals.